Message generation

Inputs the AI sees

• Your company profile — name, value angle, signature.
• Target account — public info, industry, recent activity.
• Industry template — tone and value-angle bias.
• Compliance footer — appended if enabled.

Default prompt shape

You are writing one outbound message to {company_name}.
- Tone: {template.tone}
- Value angle: {template.valueAngle}
- Sender profile: {company_profile}
- Account context: {account_summary}

Write a single contact-form message under {max_chars} characters that:
1. Names a specific reason this account is relevant.
2. Proposes a clear next step.
3. Avoids generic praise and obvious template phrases.
Output only the message body.

Templates

Templates set tone and value-angle per industry. Edit them under Settings → Templates.

Length and language

• Default max: 600 characters (configurable).
• Language follows the account's site language unless overridden.
• Compliance footer counts toward the limit.

Tuning

• Lower the temperature for more conservative copy.
• Add "forbidden phrases" to discourage clichés.
• Add "preferred phrases" to match your brand voice.
• Switch models per task — see Configuration.

What humans should still do

Read every draft in the approval queue. The AI gets most drafts right, but human judgment is non-negotiable for tone, relevance, and edge cases.